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Thursday, October 21, 2004
Big Day For Stocks
Today is a big day for the market, as CBS MarketWatch reports. Besides Google, which is expected to report earnings of 56 cents a share in a webcast 8 hours from now, there are a lot of big companies with big announcements. Microsoft is expected to report earnings of 30 cents a share. Merck & Co., 71 cents. EBay reported yesterday a 77% jump in earnings. Amazon is predicted to reporta 18 cents a share third quarter profit. AT&T: 51 cents. Coca-Cola: 47 cents. Hershey: 64 cents. Xerox: 14 cents.

It's odd, but there is a short list of companies whose names are powerful cultural icons, even if those companies mean very little as their market presence has eroded and their earnings dropped. If I had to put together that list, it would be Amazon, AT&T, Coca-Cola, Disney, EBay, Ford, Google, Hershey, McDonalds, Microsoft, Nike, Starbucks, Xerox (and yes, some of those companies are far less important than others, I was just trying to build a basic list). What's truly amazing is how many of those companies are releasing quarterly reports on the same day. I would expect a huge amount of market activity today, which could make for some great opportunities for investors large and small.

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