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InsideGoogle
Wednesday, November 10, 2004
 
Is Google Netscape? No Way!
John Battelle talks about the "Netscape metaphor" today. Basically, with MSN Search coming tomorrow, we are seeing once again the reference to the browser wars of the 90s, with the suggestion that Microsoft will try to crush Google like it did Netscape. John's refrain? Not gonna happen.
I'm not saying that MSFT (or AOL, or Yahoo) can't prosper in this space, or even "win" in the long term. But crush Google a la Netscape? No friggin' way. The only thing that can kill Google is Google itself, either through growing too fast, managing too poorly, or failing its customers in some catastrophic way.


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